Roanoke Officers Improve Road Safety by Rewarding Safe Drivers

by Staff Blogger | May 15th, 2014

A new campaign to reduce the number of car accidents in Roanoke involves traffic stops to reward safe drivers.

Reports from WSLS 10 News state officers with the Roanoke Police Department are stopping drivers who obey traffic laws. But instead of getting a ticket, motorists are rewarded with a gift card that can be used at certain businesses and restaurants in the area.

Officers most recently focused on the area of Wiley Drive, handing out more than three-dozen gift cards to motorists in less than an hour for behaviors such as following the speed limit or yielding to pedestrians.

Campaigns that reinforce positive behaviors can be an effective way to get motorists to stay safe behind the wheel. However, many drivers wonder what particular steps they should be taking to stay safe each time they get in a vehicle. At Skolrood Law Firm, our team of Roanoke personal injury lawyers believes drivers and passengers should remember to always:

  • Buckle Up– Wearing a seat belt or placing children in booster or safety seats will significantly reduce the chances of injury or death in the event of an accident.
  • Eliminate Distractions– There should be no eating, drinking, talking on a cellphone, texting, changing the radio, or engaging in any other behavior that takes your eyes, hands, and attention off the road.
  • Be Vigilant– Driving defensively means expecting other drivers to not be paying attention to you. Give an extra look at an intersection or take just another moment at a stop sign to ensure an oncoming car is going to stop.